Digital signage content creation is a way to boost the power of visual content to grow your business and build your team culture. Executing your content strategy doesn’t have to be a daunting task and you don’t need to be a graphic designer to get the quality content you need.

Some are tools you already have, and some are free and low-cost applications that you can use to create content like videos, graphics, web pages, analytics, news and social media.

Static vs Dynamic Content

Static content like graphics and videos do not change after they are uploaded to your displays. Dynamic content can change based upon factors like time, weather, location, news updates, or user interaction with your displays.